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Come in and Take a Look Around 

Take the chair!

Since 2002, we have supported companies and organizations with consulting, coaching and training. We accompany change projects and facilitate your workshops. We offer a comprehensive range of services in the areas of Organizational Development, Management Training, Business Coaching, and Better Negotiating.

> You can find our portfolio here.


TAKE THE CHAIR! is our guiding principle. It means "taking responsibility", which we think fits our mission. We take responsibility for the success of the training in your companies, while the participants take responsibility for themselves. 

We look forward to meeting you! Jutta Portner, Agnes Kosmalski, Nina Trajanovska, & the team at C-TO-BE

Whether you want to develop your managers, train your sales staff, get your buyers in shape or "just" find an excellent coach for personal, one-on-one coaching, C-TO-BE is the right place for you.

MAIN TOPICS

> Organizational Development
> Management Training
> Business Coaching
> Better Negotiating

Contact us for a no-obligation consultation. We will put together the right package, taking into account the existing knowledge of your employees, the time you want to invest, and, of course, your budget.

BETTER NEGOTIATION

C-TO-BE is one of the leading institutes for the establishment of a cooperative negotiation style in your company. We have expertise.
We have been training national and international negotiators for over 20 years. Whether you are a managing director, a project manager, a buyer, or a sales manager: Professionalize your negotiation skills with us. It's worth it.
We offer you:

> Negotiation Management
> Ghost Negotiating
> Negotiation Training
> Negotiation Coaching
> Flying Coach
> Virtual Negotiation

NEWS

We are currently offering these new training programs for you.
"Global Deals – Negotiating Internationally"
"Shift Focus – Solutions in Sight"
"Mental Heath First Aid"
We report on current topics in our blog - take a look!
2026
09
Feb.
Blogpost Eva Zizelmann, Februar 2026, EN.png

Welcome to the Team: Eva Zizelmann

We are delighted to welcome Eva Zizelmann to the C-TO-BE team. As a systemic coach, organizational developer, and trainer, Eva has been supporting companies in...
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2026
05
Feb.
Blogbeitrag NI 11:12 Februar 2026 EN.png

AI as a Strategic Lever – From Planning to Negotiation

AI is a tool, not a strategy. This post explains why strategy still starts the old-school way - and where AI truly changes the game, especially in negotiations.
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2026
29
Jan.
Blogbeitrag NI 10:12 Januar 2026 EN.png

Structure You Can Trust: How Smart Checklists Turn the WIN Process into Daily Practice

Great negotiators don’t rely on memory – they rely on structure. And in complex environments, structure is what protects value.
Read more

Book tips

For anyone wanting to deepen their knowledge, we recommend the specialist literature from C-TO-BE. Order directly from us now.

Virtual Negotiation. An Optimal Approach to Online Negotiations
Better Negotiating. The Training Book
Flexibel verhandeln. Die vier Fälle der NEGO-Strategie (German version)
© C-TO-BE. THE COACHING COMPANY | Seeuferstraße 59 | 82541 Ambach - Münsing | Tel.: +49 172 83 16 701 | welcome@c-to-be.de